With the development of the Internet and the popularization of computers, shopping on the Internet has become a commonplace in our life. Here consumers can buy almost everything they need.
Shopping on the Internet has a lot of advantages, of which the most important is perhaps its convenience. People don't have to waste a lot of their energy and precious time to go from one shop to another to choose the commodities they like. This is especially desirable to the old, the sick and the busy people who cannot go to the shops in person. The goods come in all shapes, sizes and colors on the Internet. All they need to do is to sit in front of their computers and click the mouses. The commodities they order will be delivered to them promptly.
However, shopping on the Internet also has its disadvantages. The first disadvantage is that the consumers can't see the goods or try them on personally. Sometimes, the real goods may not be the same as what they have seen on the computer. The second disadvantage is that some shops on the Internet are not registered. They will never deliver anything to you after they get the money from you. Once cheated, you will find that you have nowhere to go to complain.
Two ways to shop include shopping online and shopping in person at physical stores. Shopping online seems much more convenient, and anonymous. You can visit a website to browse items, select items of your choice, and check out, all without being face to face with or chatting with anyone at all. Shopping in person requires somehow getting to the physical location, and walking around to locate the item you desire. I prefer shopping in person. I enjoy the experience of going outside. I also like chatting with the store clerks. They can give very useful advice about what I am interested in purchasing.
We talked about the advantages and disadvantages of internet shopping these days. Some students think it‘s very convenient for us to go shopping on the internet. The shops on Internet ，for example taobao.com， 360buy.com are open for almost 24 hours a day， so we can buy something we want at any time if we like. What’s more， we needn‘t to wait in a queue.
However， some students disagreed with them. We can’t see the things while we are shopping. So we are not sure whether they are good or not.。 Besides， we can‘t enjoy the happiness of shopping with our friends.
With only two weeks to go before Christmas, buying presents is a high priority for a lot of people. However, this year not so many people are leaving their homes to browse around the shops. These days lots of people can do their shopping in the comfort of their own home with the help of the internet.
Online shopping is becoming more and more popular for a number of reasons; prices are often lower online, you don’t have to queue up in busy shops and you can buy almost any product imaginable with just a few clicks of your mouse.
Computer trends are often male-dominated but this year women are expected to do more shopping on the internet than men. It seems women are now more attracted to the convenience of online shopping than they used to be.
Average spending online this Christmas by women will rise to £240 (3360 Yuan) compared to the slightly lower average of £233 for men, while the average spend per person on the high street is only £197. 70% of internet users, male and female, are now buying their Christmas gifts online.
In the past a lot of people were reluctant to shop online. Many were worried about the security of entering their card details on the internet and the reliability of the internet but as shopping online has become more widespread, these worries have begun to disappear. 45% of internet users still do have security worries but it hasn’t slowed down the ever-increasing numbers of online shoppers.
One victim of the online shopping boom is the UK high street. Christmas trading can represent up to 60% of turnover for some stores. Many companies are concerned that not enough shoppers are coming through their doors in the run-up to Christmas. As a result there are lots of special offers in the shops.
Most shops traditionally have sales after Christmas but this year the bargains have come early in an attempt to lure consumers to spend. Bad news for the high street has become good news for the bank balances of UK shoppers this Christmas!